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The Nostalgia Economy: Why Gen Z Is Buying Products from Eras They Never Lived Through — and What It Means for Your Brand
The Nostalgia Economy is now worth hundreds of billions globally—and Gen Z is leading the charge. But unlike older generations, Gen Z isn't buying history; they're buying escape. From Y2K aesthetics to analog tech, they're drawn to eras that feel simpler, slower, and more grounded than today's digital-saturated world. This blog explores why "fauxstalgia" is reshaping consumer behavior and how your brand can authentically tap into this trend without alienating your core audien

Dr. TiehKoun Koh
Aug 46 min read


The Global Leadership Playbook: What the 2026 World Cup Teaches Us About Football, Culture, and Singapore's Path Forward
The 2026 World Cup is more than a festival of goals and glory—it is a living laboratory of team leadership theory. As 48 nations battle across North America, the tournament reveals a stark truth: modern football success is no longer about the best 26 players, but the best-led organisation. From Europe's institutional machinery to South America's cultural alchemy and Asia's survival struggles, the contrasts are sharp. For Singapore, the lessons are both sobering and actionable

Dr. TiehKoun Koh
Jun 305 min read


Strategic Appetite: Leadership Lessons from 2025’s Food & Biotech M&A Frenzy
Leadership lessons takeaway in year 2025 M&A with interest in Food and Biotech industries.

Dr. TiehKoun Koh
Jul 30, 20255 min read
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